Tiger Balm, which has long been an institution for healing and pain relief in the Philippines, is launching another innovative product line to help the hardworking Filipinos relieve their muscular aches and pains that come from a build-up of unaddressed and unrelieved stress. Filipinos of all ages and classes endure this kind of stress at all times, often without realizing it – from the soon-to-graduate college student, the mother or father juggling two to three jobs to give the family an enjoyable lifestyle, to the businessman or professional who has a hard time sleeping at night to make sure his or her company earns a significant profit.
The accumulation of unspoken and unacknowledged tension and anxiety leads to aching joints, back pains, a stiff neck, or tight shoulder muscles. Sometimes it manifests in unexpected muscular strains on the limbs, like their arms and legs, when they try to release some of that stress through sports, exercise, or any physical activity. Fortunately, the 21st-century Filipino has a constant ally in Tiger Balm, a familiar and family- friendly brand which has stocked up many medicine cabinets in our homes and offices for more than 50 years. The brand itself immediately conjures up beloved images of comforting and soothing Tiger Balm oils and creams that heal insect bites and treat muscles atrophied by arthritis. Tiger Balm, produced by Haw Par Healthcare, is one of the world’s leading and most versatile topical analgesic brands for almost a century.
Tiger Balm’s products have been around for over 100 years because of the proven benefits these have given the consumers in over 100 countries, including the Philippines. It has combined traditional and enduring oriental healing methods, some of which had been used in the ancient times by Chinese emperors, with cutting-edge medical research and development made possible by today’s technology. Tiger Balm has positioned itself to create dedicated solutions for specific symptoms, pains, and discomforts.
The brand’s new product line, the Tiger Balm Plaster, designed to address the muscular pain and other aches caused by non-stop stress, is the latest example. What makes it stand out is the organic way it relieves all aching sensations while providing alleviation and comfort to the targeted muscle. Using hydrogel technology on non-woven ventilated material makes the plaster user- friendly, easy to put on and equally easy to remove. Consumers can conveniently carry a pack of it in their bags or knapsacks, and quickly slap on a plaster on a sprained or hurting muscle within seconds. The seamlessness by which the plaster ‘blends’ with the skin is almost soothing, and absent of any annoying tingling (also known as ‘kirot’).
The Tiger Balm Plaster provides effective relief for muscular pains, stiff shoulders, contusions,
sprains, backaches, and neck pains.The removal of the Tiger Balm Plaster is virtually painless. To professionals, decision-makers, athletes, and parents who care about their appearance, another added value is that Tiger Balm plaster does not leave any residue or mark on their skin.
The pain relief brought on by the Tiger Balm Plaster lasts for hours. This should also come as
welcome news for today’s Filipinos who want more continuous hours of relief from their lingering
pain. The secret of Tiger Balm’s longevity in healing and health-related matters is clear: Tiger
Balm works where it hurts.